About Dylan George
DANNY GUEZ LAUNCHES PREMIUM DENIM COLLECTION DYLAN GEORGE
New York, NY, February 4, 2008 – Denim mogul Danny Guez presents his highly anticipated lifestyle brand, Dylan George, for both men and women for Spring 2008. Guez’s new line establishes a new standard of apparel by marrying exquisite fabrics and handcrafted finishes with innovative, fashion-forward designs and an ultra-flattering fit. The line reflects the refined yet casual elegance of the new jet set exemplified by the exclusive Los Angeles scene where the brand is based.
Guez states ”Dylan George allows my freedom and creativity to come together, blending my passion for art and respect for commerce. This is a lifestyle brand that draws its essence from Europe, but is clearly stamped in California.”
Guez is well known in the fashion industry for his highly successful endeavors including launching William Rast with partner Justin Timberlake and creating the premium denim label People’s Liberation. Previously, Guez worked for Azteca Productions developing private label denim products for brands J. Crew , Pacific Sunwear, and American Eagle.
Each season Dylan George offers new washes, details and silhouettes. Some of the new features this season are the sexy yet sophisticated Olivia leggings and the Antoinette leggings with zipper detailing. Other offerings include the return of the denim biker motorcycle pant and bomber jacket. Lastly, A new interpretation of the Basic Group is updated with brand new washes. It is price conscious without compromising on quality
What sets Dylan George apart from the hundreds of other denim brands in today’s market is the authentic washes. Anyone can make a pair of jeans that “looks good” but “feeling good” is the key. Using premium fabric and a European fit, Dylan George has created authentic, vintage-inspired washes for a price consumers can afford. Every pair fits to perfection and with the wide range of washes, there is a pair for every occasion – from casual to upscale.
So what’s next from the tireless visionary Danny Guez? No one knows. But one thing is for sure, it is certain to be another statement of inimitable premium fashion.
The collection has become a staple in the closets of Hollywood stars such as Alessandra Ambrosio, Anne Hathaway, Cameron Diaz, Christina Aguilera, Eva Mendes, Eva Longoria, Jennifer Lopez, Jessica Alba, Kate Beckinsale and Nicole Richie.
Please contact Leila Nasseri at Leila@dylangeorge.com.